| |
| |
|
For Nutek Industrial Systems, our mission was to create their corporate brand identity, and to establish a comprehensive strategic marketing plan. Our first task was developing what we called the "5-I’s" – as in: Intelligent, Innovative, Independent, In-Depth, and Immediate. These detailed diverse backgrounds and years of experience, thinking that is “out of the box,” offering best solutions, paying attention to detail, and providing support any time of the day – indicating Nutek stands head and shoulders above the rest. This was the prominent message the client wanted to showcase throughout the marketing plan.
Our second task was to design new printed materials. Again, the 5-I’s message were incorporated in all collateral materials. A new corporate logo helped to further identify Nutek as leaders within their industry. A unique sales brochure topped off the print items we created.
Next, a new website was constructed. Again, the 5-I’s were showcased prominently throughout. And rounding out the to-do list was the development of a comprehensive public relations campaign designed to enhance the new brand identity push.
As a side note, for all you fans of the Discovery and History channels, Nutek may sound familiar as they have been featured on a few of the more popular shows -- “Mega Machines” and “ModernMarvels.” |
|
 |
|
 |
|
 |
|
 |
|
 |
 To view our old website
click on the red circle. |
|
| |
|
|
